What Do They Have That We Haven’t? The Power of Intangible Assets – Knowledge@Australian School of Business

Another good read from the Knowledge@Australian School of Business today.  Certainly with all the articles in the last year or so on innovation, customer relations and value of employees, much of this content you have heard before.  Still it is worth a read — good reminder, well organized and impactful.

Excerpt:  A major study led by Christina Boedker from the Australian School of Business strongly suggests the secret is in a set of performance measures that some managers consider too difficult to quantify. But businesses that are measuring – and improving upon – “intangible assets” are being richly rewarded.

The five intangibles that Boedker measured, across 78 organisations over several years, were leadership, innovation, employee experience, customer orientation and fairness.

Read full article via What Do They Have That We Haven’t? The Power of Intangible Assets – Knowledge@Australian School of Business.

Advertisements

Comments Off on What Do They Have That We Haven’t? The Power of Intangible Assets – Knowledge@Australian School of Business

Filed under Leadership, Operations & Innovation

Comments are closed.