Recommended read. Very good takeaways for all small business marketing management by example how-to.
Excerpt: As content marketers, being good students of the Internet is an important aspect of our jobs…
Most of the viral content online is of a non-commercial nature, but the principles that allow it to become widely popular and massively syndicated are the same as those that are at play with viral content constructed for marketing purposes.
What follows are two recent examples of content becoming viral online. By looking closely at these examples, there are many takeaways we can use as content marketers to help us craft more successful campaigns in the future.
Read full article via Powerful Content Marketing Lessons From 2 Recent Viral Blockbusters. From Blue Glass