Small business of-interest and takeaways of ideas and future innovation. Good read.
Excerpt: Impact of public social media is important, but McKinsey study sees two-thirds of the value coming from social business collaboration within and between businesses.
Maybe it’s time for collaboration technologies to step out from the shadows of their sexier social media cousins
Read full article via Why McKinsey Values Social Economy At Up To $1.3 Trillion – The BrainYard – InformationWeek.