How to Design a Provocative Creative Challenge

Great how-to with a steps to use guide  — start with “desconstruct the problem”.    Recommended for all leadership and management.  Well done!

Excerpt:  If you want creative ideas, you need to invest your creative energy not in ideas, but in understanding the problem and formulating provocative challenges. Once you’ve done this, creative ideas are remarkably easy. However, if you are not used to doing formulating provocative challenges, or you need to facilitate an idea generation group, it is useful to have a structured approach to work with.

Read full article via Business creativity and brainstorming articles.  From Innovation Tools


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