Tag Archives: Twitter

Can Twitter Monetise the Cultural Zeitgeist? – Knowledge@Australian School of Business

Good read.  It is an update of where we have been, are now and might go — and  the results expected from “might go”.    Social media

Excerpt:  “When people think about either [Facebook or Twitter], it’s natural to make the comparison, but historically they are very different,” notes Wharton operations and information management professor Shawndra Hill. Yet, Hill adds, this is beginning to change. “The lines today are becoming quite blurry.”

Read full article via Can Twitter Monetise the Cultural Zeitgeist? – Knowledge@Australian School of Business.

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Marketing Events With Social Media (Infographic)

Source: cvent.com via Angie on Pinterest

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Here Come The Tweets: Gnip Offers Access to Full Twitter Archive

Here is a tool that could help marketing a lot although it appears you will have to weigh the cost to benefit.  Social media utilization and history research

Excerpt:  All of that said, whether lots of Twitter buzz translates to actual sales or market movement is still a point of contention between marketers and analysts — especially in the still-nascent days of brands and Big Media figuring out how to most effectively use platforms like Twitter, Facebook and Foursquare to reach consumers.

At the very least, Gnip’s new offering means you won’t have to resort to thumbing the Dewey Decimal cards of the Library of Congress the next time you’re trying to gain access to one of your long-since-tweeted messages. Just be prepared to cough up some green.

Read full article via Here Come The Tweets: Gnip Offers Access to Full Twitter Archive – Mike Isaac – Social – AllThingsD.

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The 40 Most Approachable Social Media A-listers on Twitter

Yesterday we gave you a post on the Twitter A-list of innovation experts.   Now, we have a list of 40 of the most approachable A-list of social media gurus on Twitter.

Excerpt:  Since there has been a lot of talk recently about how difficult it is to truly engage with A-listers on social media (I am not talking about Lady Gaga), it got me thinking about who are the most approachable social media A-listers on Twitter. As a result, I came up with the following list of fantastic and engaging thought leaders on Twitter. If you are new to Twitter or have become disenchanted with social media, then following and interacting with these individuals is a MUST!

Read and use full list here via The 40 Most Approachable Social Media A-listers on Twitter | Business 2 Community.

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Top 50 Innovation Tweeters of 2012

Want to know who to follow on social media, Twitter, for innovation expertise?  Here is a list of tops in 2012 compiled by Innovation Exellence.

Excerpt:  We thought it would be a fun summer activity to pull together a list of the top innovation personalities and information sharers on twitter. We knew we follow a lot of great innovation people on twitter (including a lot of the great Innovation Excellence authors) and we were curious to see who you follow or who you think people should investigate to learn more about. We received lots of nominations, mixed them together with some of our favorites and compiled them into a list to share back with you.

So without further delay, here in no particular order is a list of some of our Top 50 Innovation Tweeters of 2012:

Read full list via Innovation Excellence | Top 50 Innovation Tweeters of 2012.

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16 Creative Ways to Use Twitter for Business

Good tips and advice on social media, Twitter, use.  Revitalize your Twitter business brand and activity. 

Excerpt: Is your Twitter activity feeling stale? The good news is that you can easily revitalize your Twitter experience! Here are 16 ways to bring new life and renewed business purpose to your Twitter efforts.

Read full article via 16 Creative Ways to Use Twitter for Business | Social Media Examiner.

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5 New Twitter Features to Enhance Your Experience

Social media, Twitter, has recently offered several new features.  This article, by example, gives you the overview and best uses.  Good read.

Excerpt: Have you kept up with the new Twitter changes?In an effort to dramatically increase overall user engagement, Twitter launched a number of very interesting new features. And on top of everything, Twitter also has a brand-new logo. After playing with the new Twitter features for a while, I have quickly grown very fond of them. Take a look yourself and see how Twitter can make your daily information intake easier.

Read full article via 5 New Twitter Features to Enhance Your Experience | Social Media Examiner.

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54 Smart People To Follow On Twitter

Well,  pick your favorites from the list  — if you are not already following them on Twitter.  Social media

Excerpt: ….. figuring out exactly who to follow is a tough task. So we’ve put together a guide of some of the most influential thought leaders in the world who tweet.

Our criteria was simply this: that these people are respected voices in their fields — whether it be neuroscience, economics, business or journalism — and that they have developed a following for their insightful commentary on Twitter.

Read slides of each via Smart People To Follow On Twitter – Business Insider.

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Twitter Says Expanded Postings Will Show More Media Content

Social media, Twitter, is rolling out a new feature today.  The ability to expand tweets for additional or relative information right on Twitter.  Cool?  Maybe.

Excerpt: … the expanded postings will show video, photos and longer excerpts of news stories from a broader list of media partners. The service begins rolling out to website and mobile users today, Michael Sippey, product team director at San Francisco- based Twitter, said in a blog post. “This is going to cause people to stay on twitter.com, because all of the sudden you have a little bit more information,” said Brian Blau, an analyst at Gartner Inc

Read full article via Twitter Says Expanded Postings Will Show More Media Content – Businessweek.

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Advanced Twitter for Business – 19 Links to 480 Twitter Tips, Lessons, and Apps

Okay guys, how about 480 tips, lessons and apps……via 19 links……didn’t have time to check them all, but this definitely sounds like everything you wanted to know and then some!!

Excerpt….The social media strategy concepts we’ll cover, however, really apply to any status message-based social network, including Facebook and Google+.

Creating this largely new aggregation of advanced Twitter for business content………

Read full article…..via Advanced Twitter for Business – 19 Links to 480 Twitter Tips, Lessons, and Apps | The Brainzooming Group | Strategy Consulting and Strategic Planning.

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Social Media Best Practices Recommendations

More help today for small business social media strategies, how-to and best practices…..to include your blog, Twitter, Facebook and more.

Read full article…….Social Media Best Practices Recommendations.  Scalable Social Media

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4 Crucial Steps for Converting Twitter Prospects into Followers

Guys, good analysis and how-to for social media, Twitter, best practices.  It isn’t the number that counts, it is the quality!

Excerpt…….So, I’m going to share with you not only a creative and successful way to gain followers on Twitter, but also a way to make sure every follower is someone worth your time. The goal here is to discover the best Twitter profiles to follow instead of waiting for them to come to you, but in a legitimate way that’s not spammy. We’re looking for tweeps who are relevant to your interests, since we’ll be following them too. We also want to find people who will share what you tweet with others, and profiles that lend authority to yours by simply following you. Finally, we want to get followers who will interact with us and maybe even become a customer if we’re running a business. Sound good? Let’s get started!

Read full article….via 4 Crucial Steps for Converting Twitter Prospects into Followers | Thunder SEO.

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Are Brands Wielding More Influence In Social Media Than We Thought?

The stats are great information and provide takeaways for small business……..in other words translate info to how-to and tips for your marketing campaigns.

  Excerpt……….In querying more than 12,000 consumers in the US and UK, they wanted to see how consumers engaged with varying industries – retail, restaurant, travel, entertainment and financial businesses to be specific, via the big dogs of social media: Facebook, Twitter, LinkedIn and Google+.

Read full article………via Are Brands Wielding More Influence In Social Media Than We Thought? – Forbes.

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The Math That Matters in the Real-time Web | sxsw.com March 2012

Great information………useful… from conference like setting.

Excerpt introduction…………My real competition is 30 billion status updates,” PepsiCo Head of Digital Shiv Singh has said of the challenge of being a brand in the social space.

Attention is the new bottleneck, and brands often adopt counter-productive strategies to try and break through. They swear by a certain time of day or spend an inordinate amount of time trying to reach certain Twitter users deemed “influencers.” But what if there’s something else at work in the massive flow of information on Twitter? What if its not so much these so-called “influencers” that propel a piece of information to major viral broadcast, but the micro-networks and the aggregated interactions that amass around them instead?

See / download podcast or video here…..conference….via The Math That Matters in the Real-time Web | sxsw.com.

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How To Use Twitter – Beginners Guide

More on social media……this time Twitter…… you would be amazed at those still unfamilar with use and how-to…here is a good beginner’s guide and infographic.

Excerpt……..Twitter Inc. has just turned 6 last month and have currently about 500 million users worldwide. Twitter was valued at $8.3 billion in 2011 and it’s the second most popular social media network after Facebook. Twitter has 900+ employees and is based in San Francisco, California with additional servers and offices in New York City.

With 500 million users you’d think that everybody would already know how to use Twitter. Well, apparently not so. Here at Social Media Revolver we get lots of questions from people and small business owners what Twitter really is, what it does, and how to use it.

This article is for those who are still wondering what this crazy Twitter thing is; or who already have a Twitter account, but haven’t used it much yet.

Read full article…via How To Use Twitter – Beginners Guide | Social Media Revolver.

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